CEO Sung-Jae Lee spent the better of part of his career working as a refrigerator manufacturing engineer at one of Korea’s biggest appliances manufacturer.
When that corporation decided to start outsourcing its refrigerator manufacturing, Lee saw a chance to start a new enterprise by building a manufacturing company based in Korea that could guarantee material quality and design expertise.
Now Fresh has not only domestic clients but exports all over the world as Made in Korea becomes increasingly sought after in this new ecosystem of diverse pipelines.
Fresh continues its mission as an important part of not only global refrigerator manufacturing but also as an integral piece of Made in Korea industrial manufacturing.